I want AI to help me figure things out. Not make things up for me.

Apple is clearly looking at the figuring out part - a lot of useful features were presented (albeit with a lot of future tense in the statements). A big plus that it's being done in a private context.

But it's the made up art where everyone (rightly) focuses their attention. Given the huge number of creative people using Apple products, taking away our collective imagination feels like a huge misstep.

@chockenberry Not sure how this is different to the AI musicians in GarageBand. Or GitHub copilot.

Professionals might sneer at the output of a generative model. But for amateur it’s empowering.

@clarko @chockenberry

There's an awful lot of elitism in an awful lot of sneering at the moment.

@mmalc @clarko I can totally see it being useful for prototyping and such (that's a part of the “figuring out” part!)

It's just that a lot of this slop is “good enough" and becomes more than a placeholder.

If it's elite to care about your work, then yeah, I'm an elitist 😉

@chockenberry @mmalc @clarko This is what the translation business has been going through for the past 4+ years.

@adamrice @chockenberry @clarko

Good example, thank you.

If you're creating a corporate communication, you want to be sure that it would be “perfect" for the native speaker (although the translation industry has its fair share of gaffes as well — and an automatic service might still be useful for a first pass).

If you just want ask how much it would cost for a shirt to be made in a particular fabric in a tailor's in Beijing, the "slop" is likely to be good enough.