Strypey"AMP became a key component in an antitrust lawsuit filed just five years after its launch in 2020 by 17 state attorneys general, accusing Google of maintaining an illegal monopoly on the advertising industry. The states argue that Google designed AMP in part to thwart publishers from using alternative ad tools — tools that would have generated more money for publishers and less for Google."
#DavidPierce, 2023
https://www.theverge.com/23711172/google-amp-accelerated-mobile-pages-search-publishers-lawsuit
Google AMP: how Google tried to fix the web by taking it over
Google promised to create a better, faster web for media companies with a new standard called AMP. But even after wide adoption, its poor implementation led to publishers abandoning AMP and, in the end, ruined the trust they had in the internet giant.