As I’m getting older and time feels like it’s speeding up I’m reassured by how impossibly long an unskippable 30-second ad can feel.

@Chrishallbeck When 30-second ads feel miserable to sit through, you know that live TV is dead 😭😭😭

The skip button, and the ad blockers, have SPOILED us all. Y'see, back in MY day, we had 5-minute ad segments _in the middle of the show_!!! MAdness.