Wendy’s Vows No Burger ‘Surge Pricing’ After Online Fury
Wendy’s has spoken to its manager after suggestions that it plans to introduce “surge pricing” to its menu received a decidedly frosty response this week, with the company scrambling to clarify that it has no intention of making itself the Uber of fast-food chains.
So to clarify, they’re saying that they’ll roll it out in ‘25 or so. And that it will be only used for discounts.
What they’re not sayin, is that they’re going to take the year to jack prices to 3x normal- incrementally so people won’t notice all at once.
Then they will offer discounts- 50%, maybe.
So even the discounted price will still be 1.5x more costly, while the surge pricing is 3x.
Further, they’ll probably tie the discounts to app use; an app which invades your phone and gives them shitloads of data.
Tl:dr: Wendy’s CEO thinks we’re all dumb.
Tl:dr: Wendy’s CEO thinks we’re all dumb.
People still purchase Wendy’s, he’s got good reason to think that.
an app which invades your phone and gives them shitloads of data
There is isn’t too bad (at least for now). It has enough data collection that I wouldn’t want to download it but it isn’t strait up spyware like some fast food apps cough McDonald’s.
It’s tracking location.
That’s a pretty massive red flag for an app that has exactly zero need for it.
Sure it is. I believe you.
(Or is it that store finding is the excuse?)
edit to clarify: is it a useful feature? I guess. but, I very much doubt that people are using that feature more than the first time they find a location. or needing to.
The earlier version required access to all your files to even start. They did update it to not need that anymore. But if you already had it installed with access to files, it kept that access.
But, yes, that’s completely unacceptable they required that at all.
I haven’t been to Sonic in ages.
there’s an old not-chain drive-in diner near here that’s a thousand times better. (and I mean, like it’s been around long enough to have been one of the OG’s.) IIRC, the only thing I really liked was their ice.
I mean in the CEOs defense most people are fucking dumb. I mean just look what happened to jcpenney, their CEO decided let’s stop with the bullshit no more fake sales no more fake prices everything is the real price on the sticker and it almost bankrupted them.
People were so stupid that they would go to the store across the mall to buy the exact same pair of pants that JCPenney was selling for $20 normal price at $40 “half off”
it doesn’t help that they have an entire army of Doctorates specialized in the psychology of marketing just to bypass your reasoning for emotion.
our brains are designed to process emotion before reason on account of evolution so it’s not as simple as to say “people are dumb”… even if… people are dumb.
Tl:dr: Wendy’s CEO thinks we’re all dumb.
To be fair, most people are pretty dumb, or at least dumb enough to eat Wendy’s regardless.
Exactly, I read I. The news paper today that “the increase will be in cents, not dollars”. My immediate reaction was to make the air jerking off motion.
Corporations will do what’s profitable, that’s our economic system, get used to it or get rid of it.
Which only happens if enough people are disgusted and stop spending money there.
Unfortunately I don’t see that happening because most of the world is too busy with other shit to care.
now that it’s over, and i know it’s different bc it’s not a starvation wage mega corp, but remember when a bar in michigan did exactly this? i remember reddit being so enamored with this
It can make sense actually, to reduce wastage especially. Got some chicken nuggets about to hit their time limit in the heat bin? Discount them to sell them, or throw them away for a loss - which is better?
I’ve worked in fast food and the amount of food that got thrown away because it has sat there for 10 minutes was disgusting.
I totally agree.
It’s fun as a novelty. Not when it’s an excuse for the business to gouge you even harder.
market pricing is simply a tool that can be misused haha. it has never been exclusive to capitalism and of itself has nothing to do with greed.
i understand that you have good intentions but please learn how to have fun before attacking people on the internet.
What bar isn’t run by greedy shitbags?
I hate bar culture. Everyone who frequents bars complains about “needing” more money, then they spent it on $7 shots while the entire bottle is $11.
$4 beers (plus tip) when the entire case is $15.
Just another shining example of useful idiots being taken for a ride without even realizing it.
You’re part of the problem.
It’s sad watching people like you lower your standards even further just to make someone richer than you even richer.
posting works!!!
imagine coming up with this shit – you must know the evil you’re releasing upon the world. like even if you’re a shithead billionaire, if this god-awful mechanism were to take hold, it’d be annoying and awful for you too right?
Yes, useful idiots have been trying for decades to get people to shut up about abuse.
Glad some of us are smart enough to rise above that behavior.
I absolutely hate wrestling now because of their whole “there’s no good or bad. There’s only ‘heat’” to talk about engagement. It’s what musk does too.
And I have already said fuck that noise.
Engage or not, you’re in my go fuck yourself list. And all I will do is shit on your brand. And no, shitting on your brand does not actually increase sales. Look at BP. Look at Kellogg. I will nuke your fucking brand.
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