A novel angle to tackle the Capitalocene environmental crisis by @guardian In anthropo, we do not lack criticism of capitalism, companies and markets as well as the violence, inequalities and dispossession they engender, but I fear we've let marketing off the hook for too long. However, it might come out as fetichizing too much the power of communication, something marketers themselves are keen to do.

#anthropology #capitalism #marketing #climatechange #environment

https://www.theguardian.com/environment/2024/jan/13/human-behavioural-crisis-at-root-of-climate-breakdown-say-scientists

Human ‘behavioural crisis’ at root of climate breakdown, say scientists

New paper claims unless demand for resources is reduced, many other innovations are just a sticking plaster

The Guardian