Good morning; it's time for Adam Selipsky's #awsreinvent keynote. I'm here at Sugarcane thanks to the fine folks at MongoDB, and I'm about to see whether or not this keynote is going to get me into "15 shots of whiskey, please" territory before 9AM.
Adam Selipsky walks on to "Sweet Child of Mine." I just lost $5; I was sure it'd be "The Wreck of the Edmund Fitzgerald." On balance, this is why he's the CEO and I'm the gadfly...

The annual "AWS Customer Eye Chart, Automotive Edition" slide.

Honestly at this point it'd be visually cleaner and easier on the team to just put up the dozen or so companies on the planet who aren't using AWS.

"Why is all of this happening on AWS?" Because a lot of your competition was asleep at the wheel and still oh so very clearly DOES NOT GET THEIR CUSTOMERS, if I'm being honest. I wish it was otherwise; I don't want there to be only one reasonable choice to build upon; competition benefits everyone.

Talking about the AZ separation model. What a fantastic waste of money; why not just slap a pair of racks into a burned out warehouse and call it a day like Azure does?

(The entire AWS global infrastructure is an oft-overlooked but incredible differentiator.)

S3 Intelligent Tiering has saved customers over $2 billion.

Honestly, based upon what I've seen I'm surprised it's not more. That service has gotten awesomely cost efficient since launch; it should probably be your default storage class unless you're doing something "special."

First announcement of the day: new storage class for S3: S3 Express One Zone.

For those wondering, this is the last of four announcements I was told about in advance. Everything from here on out is as new to me as it is to you.

This is not a general purpose storage tier; super fast access, located in a single AZ, built for massive request volume. Think "ML project."

Pinterest has seen 10x faster write speed with a 40% cost reduction.

Now talking about Graviton. He's right; it's time to use it. A watershed moment was Arm support by other cloud vendors; having a theoretical exodus path is important.

And now announcing Graviton 4!

Didn't see that one coming; I thought it was still a year away based upon industy scuttlebutt.

But R8g instances are available today in preview. I'll be requesting one as my annual ec2 dev box upgrade!

Now talking about generative AI. To his credit he's not claiming to be the industry leader in it, and there is significant value in the space.

Talking about the three layers of the stack. He's not wrong--but customers increasingly care about the top part, whereas AWS excels at the bottom part.

Talking about their GPU instances. I have customers who have done everything this side of "slitting throats" to get more of them. This is a very real, very painful challenge for customers today.
And Nvidia Jensen Huang takes the stage at what, his eighth cloud company keynote this year? At this point I think he's a DevRel guy who got frustrated at having his CFP submissions turned down so he found an alternate path to get to talk at more conferences.
@Quinnypig I wish I had a lol reaction for posts, bc lol