🔥 Our biggest update yet: our new quarterly report on the #TwitterMigration is live!

Covers the stark negative impact of the X rebrand, the dramatic rise, cooling & now stabilizing of Threads as a competitor closer on X’s heels than most think. Also features the state of play of Mastodon & BlueSky as rising alternatives while others shrink.

Is an in-depth view of the best third-party research and original analysis from my team. cc: @fediversenews
Get it here: ➡️ https://bit.ly/3QaHR2W

Twitter Migration Report | Dewey Square Group

Dewey Square Group
@tchambers Love the comparison of Threads usage numbers to G+ back in the day 😂
@jdp23 Yep, I'm sure the Threads team are well aware that they could pull a re-run on that scenario. It will be a race to see if they can finishing building the 1.0 fast enough to evade that. So far, they have been very busy. Free edit button launched today and features back-filling weekly.
@tchambers @jdp23
User retention figures for
#Threads seem pretty poor, well under 10% afaik.
@jdp23 @tchambers I actually miss Google+. There was so much potential there. It came at the tail end of the era where social media was still evolving and people could have "shifted" in a direction of their usage to take advantage of, and make use of the unique features the platform offered. IMO, Google screwed the pooch there.

@coffeegeek @jdp23
They had some good ideas. Some I think the Fediverse could still steal.

Problem was that they tried to BE Facebook, a closed siloed network when an acceptable at the time Facebook existed, and they had no way to migrate users social graph en masse.

But yes, we could learn from that at parts. I actually like how "Circles" worked, btw.