You need to stop using Chrome NOW. It’s not hyperbole: Google just rolled out a change to Chrome that tracks the sites you visit, builds a profile, and shares that with any page you visit that asks.

This is real. It’s not tech bro conspiracy shit.

https://arstechnica.com/gadgets/2023/09/googles-widely-opposed-ad-platform-the-privacy-sandbox-launches-in-chrome

#privacy #google #chrome

Google gets its way, bakes a user-tracking ad platform directly into Chrome

Chrome now directly tracks users, generates a “topic” list it shares with advertisers.

Ars Technica

It’s not just about selling you ads.

Ex: you’re a teenager living in a highly conservative state. You’re visiting sites your ultra religious family don’t want you to. Google tracks you NATIVELY IN THE BROWSER and informs 3rd parties of your interest in LGBTQ sites.

You’re NOT SAFE using Chrome.

@semioticstandard You are actually describing the status quo. That's happening all the time right now. If Google's privacy sandbox works as intended, no one will have a clue about who is behind this list.

@publictorsten @semioticstandard Yeah this is what drives me nuts about this whole discourse. The status quo of tracking, which collects 1,000+ data points about you and stores them forever in places you don’t even know about, knows your sexual orientation. Topics/the privacy sandbox doesn’t have the means to ask or know, by design.

But nobody kvetching about it has read the spec, at all.

@MisuseCase @publictorsten They don't need to ask or know - they can use zero knowledge proofs or deanonymization tactics to get the information that way instead.

And it's not like the 100K places that have our information will just give up the access they already have just because Google made a new setup; it would take regulation to require them to drop the information they currently have.

@AT1ST
Actually they ask for permission. In the European Union, users are asked whether this feature can be turned on. But if the data is anonymized (and not just pseudonymous) no extra permission or info is required.
@MisuseCase

@publictorsten @AT1ST It’s nice that the EU requires affirmative consent for stuff like this but one of the problems with the GDPR (IMO) is that tech companies and advertisers can and do overwhelm users with pop ups asking them permission for things, often in an unclear way, to the point where they become essentially meaningless and people are just clicking through them.

Also from what I’ve seen on here people aren’t necessarily clear on what they’re saying yes or no to when it comes to Topics.

@MisuseCase @publictorsten @AT1ST Your defense of this tech seems to revolve around “it’s better than it was” which is incredibly dystopian. The solution is not to track. To be the good guys and aggressively fight it. Not to provide a “better path.” When you use a browser built by an ad company, you’ve resigned yourself to be sold to.

@davet @publictorsten @AT1ST “It’s a big improvement over the status quo that invasively tracks people including sensitive personal information about them like their health status and sexual orientation” is not “dystopian.” Words mean things!

And Google is coming up with this because they see the writing on the wall and expect increasing robust privacy legislation even in the U.S. This is their compromise. It’s a fairly decent compromise.

@MisuseCase @publictorsten @AT1ST Why defend the billion dollar ad company? What’s to gain by stating that their new tracking is better than the old tracking? Why not the third option - not tracking.

@davet @publictorsten @AT1ST What I am doing here, and the *only* thing I am doing here, is saying how Thing B actually works, compared to Thing A which is currently in place (and very bad), because it looks like nobody around here has looked at how Thing B actually works.

I would also like Thing C but it’s not on the table. Thing B is the compromise between Thing A and Thing C.

@MisuseCase
Many, many have said they can achive C. But they have not. Programmatic advertising is still on the rise.
@davet @AT1ST
@AT1ST @publictorsten Google is introducing this because they see the writing on the wall and they don’t think they will legally be able to collect information that way anymore soon (IMO). This is experimenting with a possible compromise.