tintoryThe First Big Antitrust Trial of the Century Is About to Start
Excellent article! Very interesting read and I really hope this case leads to Google being split up. Google search is completely useless these days but I get why we see so few true alternatives, Google is just too big and eats up all possible revenue and running a search engine isn’t cheap.
If it’s so useless, why do you keep using it? And why would you expect it to get better if Google is broken up?
why would you expect it to get better if Google is broken up?
Google has a massive conflict of interest; it both sells ads to SEO'ed websites, and ranks searches. Their incentive is for you to go to the pages with the most of their ads possible. Even a company with revenue purely from ads on the search page has less terrible incentives.