536: I Reboot With Reason
https://atp.fm/536
Marathon, first impressions of Final Cut Pro and Logic Pro for iPad, “reporting bugs effectively,” and another take on Callsheet pricing.
536: I Reboot With Reason
https://atp.fm/536
Marathon, first impressions of Final Cut Pro and Logic Pro for iPad, “reporting bugs effectively,” and another take on Callsheet pricing.
@atpfm Also, since both John and Marco seems very dismissive of any kind of lifetime pricing, you all should really listen to this episode of Hackers Incorporated where Adam Wathan, creator of the popular CSS framework Tailwind, talks about how he has created a very profitable business with lifetime pricing and how it can be sustainable. He also have some great insights about the constant need for new customers is not that different then the "churn" for subscriptions.
Last summer, Tailwind UI moved from selling individual content packages and upsells to a one-time purchase, lifetime access pricing model. Since then, the business has doubled. Having seen this in action, Adam recently convinced his friends Sam and Ryan to try lifetime pricing for their product Build UI, and the results are starting to come in. In this episode, Adam and Ben dive deep into the world of lifetime pricing, why it’s not something to be afraid of, and how it can be an absolute game-changer for the right type of business.Discuss this episode on Twitter →Timestamps (00:00) - Intro (00:14) - Why are we talking about this? (03:28) - Moving from package pricing to lifetime all-access pricing for Tailwind UI (06:03) - What about when you run out of new customers? (10:17) - “Everything You’ve Learned at MicroConf is Wrong” by Chad DeShon (13:33) - The myth of starting from zero every month (16:04) - Would Tailwind UI work as a subscription model? (18:09) - Characteristics of a lifetime-suitable product…