We are now three years into the shift from office working to hybrid/home-based and the only strategy commercial property developers have is paying for advertorials bleating about how everyone should work in offices rather than idk pivoting their model.

Capitalism is not a driver of innovation, or they'd have fucking innovated.

@stavvers I mean imagine if they invested in making their commercial properties somewhere great, somewhere people really *wanted* to be, at least some of the time, for a change, even if it meant an annoying and expensive commute?
@antinomy @stavvers Google offices used to do that -- playrooms and napping rooms and food and whathaveyou. It kind of worked.
@ailbhe @stavvers It seems amazing that almost no one who wants people to spend more time at the office by choice has tried making the office a nicer, easier, and more enjoyable place to work than home, by enough to offset the ball-ache cost and wasted time of commuting.
@ailbhe @stavvers It shouldn't actually be difficult to make an environment custom-designed to be good to work in somewhere better than a random corner of our homes!
@ailbhe @stavvers But no, everyone is supposed to be just delighted with the idea of going back to buildings with nylon tiles on the floor, polystyrene ones on the ceiling, nasty *nasty* lighting and no escape from Stacey who has no inside voice apparently.
@antinomy @ailbhe @stavvers Give me a private office, with a door, where I can control the lights, volume, and temp, and maybe I’ll show up at the office. But nope, no innovation or changes while the CEOs work from Martha’s Vineyard.

@ailbhe @antinomy @stavvers office buildings are empty.

Real estate isn't trying to find something else to do with it. They're just trying to get people back into the office.

Saying cities are innovating and turning empty office buildings into affordable housing.
You can even put services, restaurants, entertainment, and child care on some of the floors.

They just have to try something different.

@TheActualBrian @ailbhe @antinomy @stavvers cities aren’t in the worst position to recontextualize old office buildings. Suburban office parks though, those single-use monstrosities that are purposefully far away from housing and retail, they’re in for a rough slog
@cbroome @ailbhe @antinomy @stavvers
I'm not sure what those are like.
Do they have surrounding land? If so, housing can attract business.