Unclear why the new bosses think removing "HBO" from the streaming service name makes it more attractive, when in fact a key reason people subscribe is the HBO programming.
(Edited to be clear that this is about branding, not content.)
Unclear why the new bosses think removing "HBO" from the streaming service name makes it more attractive, when in fact a key reason people subscribe is the HBO programming.
(Edited to be clear that this is about branding, not content.)
@dangillmor my bet is that this is a massive loser in the end.
But… I’m an enterprise software guy so I also will not be shocked to find I am woefully wrong.