I have drafted a brief guide on how CEOs can assess their agency's performance on web accessibility.
https://cheerfuloriole.com/prioritizing-web-accessibility-in-your-agency-a-ceos-guide
Please share your feedback on the piece I wrote. I would appreciate your thoughts on how I can improve it further.
Prioritizing Web Accessibility in Your Agency: A CEO's Guide
This article is for small advertising agencies that offer various services, such as social media, PPC, SEO, display, print, TV, radio advertising, and website development. The agency's leadership recognizes the importance of creating inclusive experiences and is familiar with the business case for accessibility, but they are still evaluating their company's performance in this area. If you are the CEO/President, this article provides a guide to assess your agency's expertise in web accessibility and implement measures to improve it.