oldguycrustyFeb 1, 2023

It seems odd to me - watching the shift towards video as the default medium in news stories online.

99% of the time, I don't want to watch a video. I want to read the story. I want the information.

Video is okay in support of the text of the report - but I generally want the text first & foremost. The facts, the data.

When I click a news link - and turns out it is just a video link & no text - I generally bail before the video plays.

#News #Internet #Media #trends #demographics

Show threadJack Regan Feb 1, 2023
@oldguycrusty I think most Mastodon users (myself included) are likely to agree with this but I don’t think the average person does.
Show threadMattLeidholm
@jack_regan @oldguycrusty I would guess the average person does agree, actually, but not to the extent that it makes up for the vastly larger ad rates that video ads earn vis-a-vis banner ads. Enough people don't mind video to make it more revenue-generating.
Feb 1, 2023 at 7:21pmWeb
Show threadJack Regan Feb 1, 2023
@MattLeidholm @oldguycrusty I think that’s true of some people for sure but I also think *many* people just prefer video full stop. Think about the popularity of product reviews on YouTube. In many cases there is a written version containing the exact same information but people opt for the video.