It's interesting to see how many current Tesla owners are now expressing embarrassment at driving them in public, due to the now unavoidable associations with Musk's increasingly fascist behavior and statements, with many owners noting that they will never drive another one, and many prospective drivers saying they will now cancel and/or look elsewhere than Tesla.

Of course it's not fair for drivers (who bought into Teslas before Musk's true proclivities were obvious) to be faced with this, but that's what Musk has done to the brand -- single-handedly and with eyes wide open.