ricvolpe🧵 Lately I have been spending time exploring ideas, opportunities and doing market research. Here are some of things I noticed regarding finding personal direction and understanding what people want.
✊ Defining myself requires opposing resistance. When I opened myself to possibilities, I immediately encountered options from the agendas of others or default paths. A good metaphor is to think how you feel your body: by opposing resistance to a floor, a wall, another person or something. Wisdom lies in picking out what is beneficial for one's journey.
⌛ Change is more gradual than my imagination suggests. You can tell what people want by looking at what they already buy. Innovation happens on the margin, by creating a better version of something existing or embarking on a journey of specialising and convincing early adopters.
🏘️ People care about what their community cares about. I spent hours reading reports, reviews and complaints but impersonal information doesn't feel inspiring and motivating. What eventually comes back motivating me to move forward is what they people around me care about.