I will give big points to the first news organization, big or small, that:
* Sets up an instance for its newsroom,
* Sets up an instance for the community it serves,
* Enables rel=me for staff,
* Creates a boost-on-Mastodon sharing function,
* Enhances that function so headlines/images (with alt-text) appear in the toot,
* Covers the Fediverse as more than a geeky curiosity or alt-Twitter,
* Listens to and joins in the conversation here.
@jeffjarvis Having news orgs have their own instances for their staff sounds good, but it may not be great for journalists. On Twitter, a journalist can develop a following that they take with them when they move employers. But someone who develops a following on their employer's mastodon instance loses it when they leave (unless they allow them to migrate the account elsewhere).
@mattblaze @jeffjarvis This strongly argues for organizations of journalists to create their own instances with rules and practices serving the health of public discourse.
@metagrrrl @jeffjarvis I agree. I think it's very risky for journalists to allow their public identity to be tied to their employer, and extremely naive to assume that when Peter Thiel buys the NY Times and fires everyone who's ever written uncharitably about billionaires, that he'll willingly let them migrate elsewhere smoothly.
@mattblaze @jeffjarvis Looks like there are a few groups doing exactly what
@metagrrrl suggests:
https://journa.host,
https://mastodonmedia.xyz,
https://newsie.social. It's nice that there are already a few options (if a journalism-focused, rather than general, instance is what someone wants).
Journa.host
The server for working journalists and news outlets on Mastodon. Home to active & retired journalists, media scholars, and a variety of news and journalism adjacent professionals. #Newstodon
Jeff Jarvis
Matt Blaze
Dinah 🕊🇺🇦
Brian
Christopher Evans