I've been digging Mastodon, but I noticed something strange when tracking visits from the growing social network. Mastodon is using rel noreferrer on outbound links, so visits will show up as Direct Traffic in GA!

I hope that changes. You can read more in my post on Search Engine Roundtable today: https://www.seroundtable.com/mastodon-rel-noferrer-tracking-34391.html?utm_source=mastodon&utm_medium=social&utm_campaign=mastodon-noreferrer&utm_id=34391

#google #analytics #social #seo #data #googleanalytics

Mastodon Is Using Rel Noreferrer On Outbound Links Causing Visits To Appear As Direct Traffic In Google Analytics

With all of the Twitter chaos over the past few weeks, many have been flocking to Mastodon. I signed up last week and many other SEOs have signed up as well. Although there’s a bit of a learning cur

Search Engine Roundtable
@glenngabe confirmed, no referer being shown in logs, which is not good, makes visits look bot like and could contribute to triggering firewall rules