2 / Work with the culture here, not against it. If someone demands a CW, just use it.

No, not every request for a CW should be entertained. But if it has to do with politics or violence or anything triggering, use a CW.

BTW, I speak as someone who's gotten in trouble in the past regarding this—and ultimately I've concluded CWs are not a big deal.

3 / Consider who's been maintaining the Fediverse while you all have been dominating Twitter for the past 5 years: folks who were previously chased off of Twitter.

You think they're thrilled that you're in their space while you call yourselves "refugees"?

Despite this, they're being welcome because they can see the bigger picture. But that doesn't mean they're giving up their culture just because you want to feel comfortable here.

4 / No one is obligated to be your audience, and they're certainly not obligated to federate with you either.

If there's any hint you're going to be a bad citizen, or host malicious people on your instances, the plug will be pulled on you fast.

6 / Don't be threatening others if you don't get your way. In fact, the moment you threaten instance operators, you're just confirming why they shouldn't federate with you.

And when I say "threaten", I especially mean lawsuits.

7 / If you're worried about your ability to moderate your instance, keep it small. In fact, better to run multiple instances with small communities than one big instance where you can't keep tabs on what's going on.

It just takes one bad apple to spoil the bunch.

8 / Yeah, you see an opportunity. You want to bring over a ton of folk from Twitter over here. But this won't work out if you fail to build trust.

If you can't even do CWs, you're kind of suspect.

12 / I've spoken to a few of you one-on-one about this. The Fediverse requires not just an appreciation for the culture here, but an entirely new perspective and model on how social media works.

If you can't adjust, you will fail.

Please adjust.