twitter et al are « easy to use » now because we have been using them for years and years.

have you ever seen someone use twitter or facebook for the very first time? it’s fucking confounding.

« what am i supposed to do »
« following? why would i do that? »
« why can’t i get to your uncle’s photos »

usability isn’t a secret UX sauce. it’s years of acclimation and the formation of communities that can bootstrap that acclimation for each other.

@garbados so much this.

usability, like many other things in the realm of "design", is treated as some kind of magical artifact, mystically inaccessible to all but the initiates of whatever the dominant design cult is at the moment.

we should be more conscious of whose interests this kind of ideological fuzziness and nigh-religious obfuscation of reality actually serves.