You may have seen stories about four recently elected Bernards Township Board Of Education members in New Jersey forcing a right wing agenda about books and curricula through.

You probably haven't seen how they ran their stealth RW campaign.

I looked at the FB ads they ran, and they are fluffy "we just want the best for children and to listen to the community" that was broadly sent to anyone who might vote.

Except for ONE specific ad.

It is different. VERY different.

They paid more for this ONE ad than any other ad they ran. It got almost as many impressions as all the other ads they ran put together.

It was the last ad they ran and, oddly, had a more LIMITED audience than any of the other ads they ran: It was shown ONLY to people 55 and older.

And it was heavily loaded with RW appeals, not the fuzzy warm "we are all in this together" of their other ads.

https://www.facebook.com/ads/library/?active_status=all&ad_type=all&country=ALL&view_all_page_id=108550808462420&search_type=page&media_type=all

#stealth_candidates #going_mask_off_for_their_base
#book_banning

Log in or sign up to view

See posts, photos and more on Facebook.