Stop designing by accident. 📐
Most people see a piece of paper. I see the Lichtenberg Ratio.

In a world of design waste, the ISO 216 standard is the ultimate masterclass in functional logic and perfect scaling.
Which do you prefer: the pure logic of A4 or the chaos of US Letter? Let’s talk in the comments. 👇
3TA Design. We build on the invisible.

#3TADesign #DesignFunFacts #GraphicDesign #A4Paper #ISO216 #MathematicsInDesign

@feike @infobeautiful

Frankly, as a Canadian I've been wondering why we haven't switched to the ISO-216 / metric / international standard ourselves.

Sure, there would be some short-term pain, but much less than if we had tried to switch 20 years ago.

#ISO216 #paper #standards

I hate to sound like a wild-eyed radical, but I've come to a decision. I'm switching to A4 for my day-to-day needs, and A5 for my sassy correspondence. It just makes so much sense. Take that, America.

#ISO216 #A4 #A5 #paper

Papersize, how often do you really think about that? Why does that ubiquitous A4 paper have that specific name and size anyway? 210×297 mm seems pretty random.

Well, it isn't. Far from it.

America uses its own collection of random paper sizes, but the rest of us use the very clever and elegant ISO 216 standard.

It starts with a bit of math.

1/5

#funfacts #papersize #iso216 #a4 #metric #math