FrankStrongNov 7, 2023

Here's the latest monthly summary of news from the PR tech vendor community:

1. Propel PRM releases AI-based “media war room”;

2. Muck Rack has AI recommending reporters to PR;

3. PRophet partners to bring influencer marketing and media alerts;

4. Poppulo Says Did you know Gartner has a Market Guide for Employee Communications tech?

5. Mentions

6. People on the move

7. Earnings

8. New PR stats from the vendors

9. Content picks

https://www.swordandthescript.com/2023/11/use-cases-ai-pr/

#publicrelations #commstech

Vendors are starting to show new use cases for AI in PR [PR tech sum no. 49] - Sword and the Script

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications?

Sword and the Script
FrankStrongOct 3, 2023

PR tech sum no. 48:

Comment: Why don't PR software vendors follow basic PR best practices?

1. BuzzSumo edges into PR with journalist database for SMBs;

2. Poppulo adds generative AI for internal comms;

3. Mentions: PR Newswire, Meltwater, Firstup, Muck Rack

4. People on the move: Mynewsdesk

5. Content picks: Burrelles, PRophet, and Prezly

#PRsoftware #commstech #prtech #PR #publicrelations, #corpcomm #SaaS

https://www.swordandthescript.com/2023/10/pr-software-vendors/

Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48] - Sword and the Script

BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms.

Sword and the Script