Wittgenstein's MonsterJust read Barthes' “Wine and Milk.” As a bartender, I loved it. In France, wine is blood—ritual, identity, myth. In the U.S., we’ve cycled: wine as status, milk as strength, now water as virtue. Think hydro homies. Sparkling wine, sparkling water—crisp, clear, pure. Rituals change, but myth stays. Alcohol didn’t just accompany civilization—it may have created it. Imagine fermentation as the first anchor. 🍷🥛💧