If someone still has a positive reaction to your idea, then you know it's a good idea.
Read more 👉 https://lttr.ai/AXslt
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
If someone still has a positive reaction to your idea, then you know it's a good idea.
Read more 👉 https://lttr.ai/AXslt
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
Here's a quick summary of his book The Mom Test (including a sketchnote) to show you what we do wrong and the right way to act instead.
Read more 👉 https://lttr.ai/AUbYk
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
If you find out there is a similar competitor or another solution which solves the problem better than you could, you have saved yourself from wasting your time.
Read more 👉 https://lttr.ai/ARNLh
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
Bad news is better than good news.
Read more 👉 https://lttr.ai/AKtCE
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
Don't talk about the pain points or how it can help overcome problems with other solutions, be as to the point as possible.
Read more 👉 https://lttr.ai/AJhYY
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
According to author Rob Fitzpatrick it's the exact opposite of what most of us do.
Read the full article: The Mom Test Book Summary and Sketchnote
▸ https://lttr.ai/AICyd
#ProductMarketing #ProductMarketFit #CustomerResearch #TheMomTest #BookReview #BookSummary #Sketchnote
"Wow, that's an amazing idea!"🎉 But are you solving a real problem or a ghost one?👻 Test your startup concept with these tips from "The Mom Test" by Rob Fitzpatrick:
1. 🗣️ Discuss their issues, not your idea.
2. 🕰️ Ask about their past experiences.
3. 📝 Look for commitment.
4. 👂 Listen more, talk less.
5. 🌐 Make the conversation about them.
Test, validate, then proceed! 🚀
#themomtest is a great #book for every #startup #founder.
It’s a bit short but completely changed the way I look at customer conversations.
One key takeaway is that you should figure out how your customers currently takle the problem you try to solve instead of directly pitching your idea. Maybe your customers don’t even search for the solution - how will they find you then?!