Mastodawn

MusiqueNow

✡️ 🇵🇸

Aug 13, 2024

Found out about the #YesMen stunt from #BlissFoster's channel

https://www.bandt.com.au/adidas-in-comms-fluster-following-spoof-fashion-show-co-ceo-announcement

#Adidas #RealityWear a stunt by the Yes Men to expose the company's #exploitationoflabour, etc.

In the GoldbergTV vid, doesn't really get interesting before the 33.21 min. mark, and I haven't found video which shows all the interesting parts in one go:
https://www.youtube.com/watch?v=lyE2AI94AqM

#clothes #FuckAdidas #Berlin2023 #fakefashionshow #politicaltheatre

Adidas In Comms Fluster Following Spoof Fashion Show & Co-CEO Announcement

Adidas has been forced to deny it had anything to do with an event in Berlin announcing a new co-CEO and "realitywear" fashion range made from "upcycled" garments from workers in Cambodia.

B&T

bs2 Jan 22, 2023

> “#RealityWear”.. of “carefully distressed” garments “upcycled from clothing worn non-stop.. by Cambodian workers..
> By midday, #Adidas denied it was behind the launch. “This announcement is not by Adidas and not correct,”..
> the press release had been picked up by several fashion news websites and bloggers. “Adidas seems to have learned from past mistakes and seems interested in a serious correction of its course,”.. later taken offline.
https://www.theguardian.com/fashion/2023/jan/16/berlin-fashion-spoof-causes-chaos-as-adidas-denies-involvement
#Fashion #GarmentIndustry