Just wrapped up a deep dive into SQL-powered marketing KPIs 🚀—turning raw event data into actionable metrics like session conversion rates (26.6%!) and cart interaction insights (63.3% of sessions!).

Big question: How are you measuring funnel performance in your stack? Any favorite SQL tricks or dashboarding tools?

Full breakdown (with queries!) on my site 👇
https://manueltechlabs.com/posts/advertising-&-marketing-sql-based-kpi-engineering/

#DataAnalytics #MarketingSQL #ConversionOptimization