From Manuscript to Asset: Why Every Indie Author Needs an IP Strategy

Many authors think their job ends once their book is published, but your manuscript is actually a bundle of valuable rights just waiting to be unlocked. Whether it's a film adaptation, a translated edition, or a merchandise line, your intellectual property (IP) is your most powerful business asset. Here's how to protect and and grow it.
https://www.ingramspark.com/blog/from-manuscript-to-asset-why-every-indie-author-needs-an-ip-strategy

#BookMarketingandPromotions #PlanYourBook #SelfPublishing #BuildAuthorBrand #AuthorBrand

Every Author Needs a Website. Here's How to Build One That Works

We sat down with Tertulia cofounder Lynda Hammes who shared her expert insights on best practices for growing your author platform.
https://www.ingramspark.com/blog/every-author-needs-a-website.-heres-how-to-build-one-that-works

#BookMarketingandPromotions #ReachingMoreReaders #AuthorPlatform #SelfPublishing #BuildAuthorBrand

Genre-Specific Bookstores: How Indie Authors Can Reach Ready-Made Readers

No two bookstores are alike. While chain stores usually offer a wide, general-interest selection, genre-focused bookstores set themselves apart by serving very specific niche readers. Though publishers still rely on big, catch-all genre categories, readers are on a different kind of search. They’re no longer satisfied with just “fantasy” or “romance”—they want precise tropes and micro-categories.
https://www.ingramspark.com/blog/genre-specific-bookstores-how-indie-authors-can-reach-ready-made-readers

#BookMarketingandPromotions #ReachingMoreReaders #SelfPublishing #Booksales #BuildAuthorBrand

Is Your Book Award-Ready? A Practical Submission Checklist for Authors

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https://www.ingramspark.com/blog/are-you-ready-to-submit-your-work-to-contests-awards-and-recognition-programs

#BookMarketingandPromotions #ReachingMoreReaders #SelfPublishing #IndependentPublishing #BuildAuthorBrand

Should You Use a Pen Name? The Indie Author's Guide to Writing in Multiple Genres

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https://www.ingramspark.com/blog/should-you-use-a-pen-name-the-indie-authors-guide-to-writing-in-multiple-genres

#WritingYourBook #ReachingMoreReaders #SelfPublishing #WritingandEditing #BuildAuthorBrand

Why Smart Indie Authors Still Blog:  9 Marketing Advantages Explained

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https://www.ingramspark.com/blog/why-smart-indie-authors-still-blog-9-marketing-advantages

#BookMarketingandPromotions #ReachingMoreReaders #SelfPublishing #Networking #BuildAuthorBrand

Top 5 Reasons Why Every Author Needs a Website

*(Plus: When You Should Launch Yours)
If you’re serious about building a lasting career as an author, your website should be the foundation of your online presence.
https://www.ingramspark.com/blog/top-5-reasons-why-every-author-needs-a-website

#BookMarketingandPromotions #AuthorPlatform #BuildAuthorBrand #AuthorBrand
@indieauthors

4 “Social Proof” Marketing Tactics to Try Instead of Book Reviews

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https://www.ingramspark.com/blog/4-social-proof-marketing-tactics-to-try-instead-of-book-reviews

#BookMarketingandPromotions #ReachingMoreReaders #SelfPublishing #Networking #BuildAuthorBrand
@indieauthors

Romance & Romantasy: Must-Attend Events for Readers and Writers

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https://www.ingramspark.com/blog/romance-readers-writers-the-must-attend-events-of-2025-2026

#BookMarketingandPromotions #ReachingMoreReaders #Inspiration #SelfPublishing #BuildAuthorBrand
@indieauthors

Reddit for Self-Published Authors: Building Trust Before Selling Books

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https://www.ingramspark.com/blog/reddit-for-self-published-authors-building-trust-before-selling-books

#BookMarketingandPromotions #ReachingMoreReaders #SocialMedia #BuildAuthorBrand
@indieauthors