ICYMI: KitKat's chocolate heist turns into a marketing masterclass - but cargo theft is real: Nestlé's 413,793 stolen KitKat bars sparked a brand response campaign built on batch-code tracking and cross-brand social media trendjacking that marketers are watching closely. https://ppc.land/kitkats-chocolate-heist-turns-into-a-marketing-masterclass-but-cargo-theft-is-real/ #KitKat #Marketing #ChocolateHeist #BrandResponse #CargoTheft

KitKat's chocolate heist turns into a marketing masterclass - but cargo theft is real: Nestlé's 413,793 stolen KitKat bars sparked a brand response campaign built on batch-code tracking and cross-brand social media trendjacking that marketers are watching closely. https://ppc.land/kitkats-chocolate-heist-turns-into-a-marketing-masterclass-but-cargo-theft-is-real/ #KitKat #MarketingMasterclass #BrandResponse #CargoTheft #SocialMedia