Almost scares you at first glance. 👀

A Southern Song dynasty painting. I thought it was modern art.
It’s actually an ad — for eye medicine.

A street vendor covered head to toe in giant eyes.
Hat? Eyes. Robe? Eyes. Bag? Also eyes.
Even his arm has a tattoo.

He’s pointing at a man’s eye, not his head.
Marketing in the 1200s: dress weird, get noticed, sell more drops.

#SongDynasty #AncientAdvertising #EyeMedicine #ChinesePainting #WeirdHistory #ArtHistory