Weekend thinking: In truly permissioned on-chain marketing, the product itself is the communication channel. Customers grant permission for brands to send care instructions, resale opportunities, or upgrades directly to the wallet. #web3 #onchain #agenticmarketing
14/14 · The Marketing Function as an Agent Loop: AMT in the Wild
Case study: the founder Crunchbase 40,000 to 500 result in seven days, as an operator playbook for any UK SME. 22 pages.
https://mickai.co.uk/ebooks/the-marketing-function-as-an-agent-loop