Microsoft unveils Ad Selection API for privacy-preserving advertising: New server-side API aims to balance user privacy and ad relevance as industry moves away from third-party cookies. https://ppc.land/microsoft-unveils-ad-selection-api-for-privacy-preserving-advertising-2/?utm_source=dlvr.it&utm_medium=mastodon #Microsoft #AdSelectionAPI #PrivacyPreserving #Advertising #UserPrivacy