Every dollar you spend at a corporate monolith is a dollar extracted from your community. It’s a vote for a world where Main Street looks like a ghost town and your social media feed is just ads instead of fun.

But every dollar you spend at a small business? That’s a dollar going toward someone’s rent. For the barista’s poetry habit or the cartoonist’s art supply. It’s a dollar that says, "I’d rather live in a world where people thrive than where billionaires buy themselves another yacht."