Matthew Keys

@matthewkeys
463 Followers
83 Following
468 Posts
Award-winning journalist (but not a surveillance capitalist) who covers new media (streaming, etc.), broadcast media (television, radio), journalism, technology, social media and emerging businesses. Past: Reuters, FOX40 Sacramento, ABC7 News San Francisco, Grasswire, McNaughton Newspapers. Northern California = Home
My websitehttps://matthewkeys.net
My other social mediahttps://matthewkeys.net/contact/
Matthew KeysApr 5, 2025
The VergeApr 5, 2025
‘Views’ are lies https://www.theverge.com/social/639811/view-counts-tiktok-instagram-x-youtube-lies
‘Views’ are lies

Social and entertainment platforms have all settled on “views” as their primary metric. But they all disagree on how to count, and nobody counts correctly.

The Verge
Matthew KeysJan 17, 2025
It is one of the first cases in California brought under a new law that criminalizes AI-generated child pornography, and the defendant is a Pulitzer Prize-winning cartoonist with ties to Hearst Newspapers and the Washington Post.
https://thedesk.net/2025/01/darrin-bell-arrested-pulitzer-ai-tools/
Darrin Bell, Pulitzer-winning cartoonist, arrested on child porn charges

Former Washington Post cartoonist Darrin Bell is accused of possessing child pornography, some of which was created using artificial intelligence tools.

The Desk
Matthew KeysNov 16, 2024
kottke.orgNov 15, 2024
You’ll soon be able to watch your local PBS station & PBS Kids through Amazon Prime. There will also be a dedicated Reading Rainbow channel. All of free…no Prime membership needed. https://thedesk.net/2024/11/pbs-streaming-amazon-prime-video/
Amazon inks deal to stream local PBS member stations through Prime Video

The public broadcaster is also launching two new FAST channels exclusively through Prime Video, and will debut pop-up streams over time.

The Desk
Matthew KeysOct 31, 2024
NEW: DirecTV is testing a multiview feature on its connected TV devices, a spokesperson confirms. The feature will roll out in beta through a new portal called "Election HQ," which will include real-time info from Senate, House and White House contests on November 4. https://thedesk.net/2024/10/directv-multiview-election-hq-portal/
DirecTV tests multiview feature with launch of Election HQ news portal

DirecTV will launch a new Election HQ portal that will serve as a beta test for a forthcoming multiview feature.

The Desk
Matthew KeysOct 28, 2024
Sinclair and its local TV stations helped raise $1.3 million for hurricane relief, with contributions benefitting the Salvation Army and other organizations who are working with businesses and residents impacted by Hurricane Helene and Hurricane Milton. https://thedesk.net/2024/10/sinclair-cares-hurricane-relief-donations/
Sinclair raises $1.3 million for hurricane relief efforts

Sinclair and its local TV stations helped raise $1.3 million for the Salvation Army's hurricane relief efforts, the company said this week.

The Desk
Matthew KeysOct 24, 2024

Before it aired a second of programming, media pundits and analysts expressed concern that Fox Weather would be an instrument of the Fox News Channel, and that a free streaming weather network was likely not a viable business.

Three years later, Fox Weather is proving those doubters wrong. https://thedesk.net/2024/10/fox-weather-three-year-anniversary-sharri-berg-interview/

Exclusive: Three years in, Fox Weather is attracting viewers — and proving doubters wrong

Fox Weather President Sharri Berg discussions the talent, the tech and the storytelling that makes the channel stand out from the rest.

The Desk
Matthew KeysOct 21, 2024

Four people are dead, including a child, after a helicopter crashed into a radio transmission tower in Houston on Sunday.

The latest: https://thedesk.net/2024/10/houston-helicopter-crash-univision-radio/

Four dead after helicopter crashes into Houston radio transmission tower

Four people are dead, and at least two Univision radio stations are off the air, after the helicopter crash.

The Desk
Matthew KeysOct 18, 2024

The FCC has proposed a $147,000 fine against ESPN for utilizing the Emergency Alert System tones in a promotional spot for the NBA that aired six times across four days last year.

It is the third such fine against ESPN for misusing EAS tones over the past decade.

https://thedesk.net/2024/10/emergency-alert-tones-fcc-espn-fine/

FCC proposes $147,000 fine against ESPN for using EAS tones in promotional spots

The FCC has proposed a $147,000 fine against the Walt Disney Company's ESPN for utilizing emergency alert tones in promotional spots last year.

The Desk
Matthew KeysOct 16, 2024
TNT Sports becomes stakeholder in Unrivaled women's basketball league, will air games on TNT, Tru TV and stream on Max starting in January 2025 https://thedesk.net/2024/10/warner-bros-unrivaled-tnt-sports-deal/
TNT Sports to air Unrivaled women's basketball competitions

TNT Sports is also making a financial investment into the startup professional basketball franchise.

The Desk
Matthew KeysOct 15, 2024
U.S. sanctions against Russia-backed media outlets force Sputnik Radio off the air https://thedesk.net/2024/10/u-s-sanctions-force-sputnik-radio-off-the-air/
U.S. sanctions force Russia-backed Sputnik Radio off the air

The sanctions made it difficult for Sputnik to continue buying time on radio stations for its programs; some shows are closing up, while others are going on an indefinite hiatus.

The Desk