Jon Corsiglia

@joncors
72 Followers
443 Following
411 Posts
🌍 Spreading good news & inspiring action on #climatesolutions, #oceanconservation, & habitat restoration. Advocating for thriving ecosystems & sustainable economies for all. Enviro Communicator 💚 SF Bay Area
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We’ve Been Communicating About Climate All Wrong. Here’s What the Science Actually Says

The behavioral science of climate communication has been rewritten. Doom messaging, carbon footprint guilt, and “environment” framing are some of the least effective tools we have. Here…

Eco-Economy Insider
Try these swaps: “environment” → “our health and safety.” “emissions” → “clean air, lower energy bills.” “climate justice” → “who gets left behind.” Same truth. Far better reach. Language is not optional.👇
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We’ve Been Communicating About Climate All Wrong. Here’s What the Science Actually Says

The behavioral science of climate communication has been rewritten. Doom messaging, carbon footprint guilt, and “environment” framing are some of the least effective tools we have. Here…

Eco-Economy Insider
Most people dramatically underestimate how many others care about climate. When you correct that misperception — “actually, most people in your community support action” — behavior shifts. The silent majority needs a signal.👇
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outdooralliance.org/speak-up-for-clean-water
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🌊 Take Action Tuesday: clean water for our rivers, beaches, and coasts is under threat right now — on four fronts. You can take all four actions, or just the ones you care about, from one link in a few minutes. ht to my friends Adam & Tania @outdooralliance.bsky.social👇
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And now for a special World Reef Awareness Day installment of WORLD’S WORST INVESTMENT STRATEGY

The most effective climate messenger isn't a scientist or a celebrity. It's a trusted voice in someone's own network.

That's you.

If this reframe helps, don't just like it, repost it with the one
line you'd use to make the economic case to someone in your life. That's how it travels. 🌿👇

Whatever your politics: stop leading with crisis, start leading with what we're building. "Lower bills, good jobs, healthier communities" is the rare climate message that wins across the aisle.

Most people are far more worried than they let on. Give them the version with a way forward.