I just got a "Your package was delivered" email alert with the following photo. Keep up the good work, I guess?

It seems prophetic now that this was the tagline of X.com in 1998 (pre-Elon) --

Four years ago today, and still probably my favorite science fair project ...

If you need an "SEO is Dead" slide for your next presentation, feel free to use these original photos (courtesy of my 10-yo, taken in Death Valley).

I went on vacation. It was lovely. There was nature and such.

Doing some late-night ChatGPT experiments. I specified a search intent, a phrase length (2-4 words), and an industry. Pretty wild ...

Well, folks, I tried ...

I'll have to find the topical balance here, but since this graph took 9 years of my life (literally), I'm gonna re-share it :)