Aleyda Solis

@aleyda
1.3K Followers
58 Following
60 Posts
Intl SEO Consultant, Speaker & Author.
@Orainti Founder
@Remotersnet Co-Founder
@CrawlingMondays Host
#SEOFOMO + http://LearningSEO.io Wrapper
@mujeresEnSEO
A new "sister" newsletter of #SEOFOMO is here to cover everything beyond SEO in Digital Marketing! Subscribe to #MarketingFOMO now, get the latest news and guides from paid search, social, PR and more every week: https://lnkd.in/d6eRbVSz ๐Ÿ”ญ
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The Latest and Best in Digital Marketing Weekly

#MarketingFOMO

โ€ฆ.

2. Shopify translate and adapt app:

โ€œUse a side-by-side editor to add, edit, and review translated content, and automatically translate up to two languages completely free.โ€

More: https://lnkd.in/evSMA5SP

All of the event announcements: https://lnkd.in/emsRANVQ

Shopify Translate & Adapt - Shopify Translate & Adapt: Ecommerce Translation App | Shopify App Store

Automatic English to Spanish translation, French translation, and more. Translate your ecommerce store content for each of your international markets.

Two Shopify announcements relevant to SEO from their Shopify Edition event:

1. AI-Generated Product Descriptions Powered by Shopify Magic:

โ€œJust list a few details about your product or keywords, and the tool will automatically generate a product description on the setup pageโ€

More: https://lnkd.in/epYD3dhu

Introducing AI-Generated Product Descriptions Powered by Shopify Magic

Introducing an easy-to-use AI tool designed to write high-quality, compelling product descriptions for your store in seconds.

Shopify
The new bing is here ๐Ÿ‘€ โ€œWeโ€™re excited to announce the new Bing is running on a new, next-generation OpenAI large language model that is more powerful than ChatGPT and customized specifically for search.โ€ - available since today in limited preview ๐Ÿ‘‡ https://blogs.microsoft.com/blog/2023/02/07/reinventing-search-with-a-new-ai-powered-microsoft-bing-and-edge-your-copilot-for-the-web/
Reinventing search with a new AI-powered Microsoft Bing and Edge, your copilot for the web - The Official Microsoft Blog

To empower people to unlock the joy of discovery, feel the wonder of creation and better harness the worldโ€™s knowledge, today weโ€™re improving how the world benefits from the web by reinventing the tools billions of people use every day, the search engine and the browser. Today, weโ€™re launching an all new, AI-powered Bing search...

The Official Microsoft Blog

Check out the new @semrush authority score ๐Ÿ‘€

"You want to find sites with high authority, but you donโ€™t want to fall for a site that inflated its โ€œauthorityโ€ with link schemes and shady manipulation tactics."

More ๐Ÿ‘‡

https://www.semrush.com/blog/new-authority-score-manipulation-resistant-metric/

New Authority Score: The Most Manipulation-Resistant Metric

A major update to our Authority Score metric makes it easier to accurately evaluate domain reputability. New improvements include factoring in organic traffic and common spam signals, a visualizer, and a Network Graph report that identifies PBNs and signs of natural/unnatural link profiles. Our solution, Semrush Authority Score, is the most trustworthy source of website authority. Try it for free today.

Semrush Blog

A new #crawlingmondays is here about ChatGPT for SEO ๐Ÿค– with the amazing @MordyOberstein and Dart Autocrat ๐Ÿ™Œ๐Ÿคฉ covering:

* Is it good or bad for SEO?
* Useful Use Cases to use it for
* Tools & resources to leverage
* Implications for Search

More ๐Ÿ‘€๐Ÿ‘‡

https://youtu.be/iJIs2zebBEc

ChatGPT for SEO: Opportunities, Threats, Tips & Future in SEO and Search

YouTube
Just finished recording a ChatGPT for SEO edition for Crawling Mondays with the amazing Darth Autocrat / Lyndon and @MordyOberstein (thank you so very much to both) and is ๐Ÿคฉ๐Ÿคฏ๐Ÿ”ฅ You can't miss it! Subscribe here: https://m.youtube.com/c/crawlingmondaysbyaleyda?cbrd=1 โ€ฆ to be alerted as soon as I publish! ๐Ÿ™Œ
Crawling Mondays by Aleyda

Crawling Mondays is the YouTube Channel from Aleyda Solis, International SEO Consultant & Founder of Orainti, where she shares SEO how-tos, tutorials, reviews, interviews covering the different activities of the SEO process, from keyword research, technical audits, content analysis, link building, rank tracking, Web migration and redesign optimization, and more! Aleyda Solis is an International SEO Consultant and founder of Orainti -a highly specialized, boutique SEO consultancy-, blogger (Search Engine Land, Search Engine Journal and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish: Inbound, MozCon, Pubcon, BrightonSEO, SearchLove, etc.), author (of "SEO, Las Claves Esenciales"), who also offers actionable SEO tips in her weekly YouTube video series "Crawling Mondays". Aleyda has been also awarded as the European Search Personality of the Year in 2018.

YouTube

Transitioning From Excel To Python: Essential Functions For SEO Data Analysis - excellent guide by @williamjnye ๐Ÿ‘‡๐Ÿ”ฅ

https://www.searchenginejournal.com/transitioning-from-excel-to-python-essential-functions-for-seo-data-analysis/472147/

Transitioning From Excel To Python: Essential Functions For SEO Data Analysis

Still using Excel for your data analysis? Learn how to leverage Python so you can work with larger datasets and automate repetitive tasks.

Search Engine Journal

Not surprised to see "getting my recommendations implemented" and "showing the value of my work" as the hardest part of tech SEO jobs in The State of Tech SEO Report: https://lnkd.in/dcmCkFXJ

Here are 3 resources I've created to help:

1. Make SEO Audits That Matter & Get Implemented: https://lnkd.in/dmF2jmT3

2. SEO Recommendations Prioritization & Presentation Templates in G Sheets & Slides: https://lnkd.in/dt4nWca9

3. Develop Successful SEO Reports: https://lnkd.in/dcwEv5Uw

Let's go ๐Ÿ’ช

The State of Technical SEO Report from Women in Tech SEO and Aira

Read insights on the state of technical SEO from over 500 SEOs and 23 expert contributors from the Women in Tech SEO community.

Aira

The State of Technical SEO Report 2023 is here! Well done @areej and @paddymoogan ๐Ÿ‘ Learn about:

* The impact of Tech SEO
* The tools used
* The hardest part of the job
* Much more

Read now ๐Ÿ‘€๐Ÿ‘‡

https://aira.net/state-of-technical-seo/