I am gonna try to share 1 thought a day here. Perhaps as a daily diary of what is going on in my world. More for myself than anyone else..

Today's thought is related to @[email protected] theory of #enshittification and how relevant I think it is in #marketing with relation to big brands' Advertising programmes. #GoogleAds is far down the enshittification path to extinction. Having removed through the years as much control as possible from advertisers in pursuit of profit.

#1thoughtaday