This is a photo of a crashed kiosk advertising the menu and offers at a popular Norwegian pizza restaurant chain. It shows that the kiosk was running facial recognition and basic sentiment analysis on the people looking at it.

Based on the number of people who sent me this on Twitter, it’s clear that people care and are unhappy with corporate surveillance.

The worst bit? Compared to what Google and Facebook do daily and at scale, this is a toy.

https://mastodon.ar.al/media/OFTGkS78V6DEAm2KkZU

@aral This is chilling. It would benefit such useful data to the marketing team, but also so rife for abuse.

There needs to be protections for biometric analysis along the lines of, say PII. In fact I can't think of anything more PII than facial recognition data.

And all of this data is being gathered without any disclosure or agreement from the participants.

Just chilling.