YouTube has a little cottage industry in people doing mad mashups of songs such as All Star by Smash Mouth where every time they sing the word "star" the speed of the video doubles, or with all the notes in the video sorted into ascending order by pitch, or edited so everything's alphabetical. I am at a loss as to why this is happening! https://www.youtube.com/watch?v=nHrs9n2N_dI https://www.youtube.com/watch?v=ahXQ7e8w7mQ https://www.youtube.com/watch?v=u1AXv8oju1c
@sil It's simple: memes. This is considered an old meme already.