Chrome to implement an adblocker
Kind of a dilution of the term, though - what they're essentially doing here is blocking -other- people's ads that are "below the standard" - e.g. the ads that cause most people to install adblockers - while leaving their own alone.
What this amounts to is a play by google to try to stop the increasing share of browsers that block all ads, including theirs.
It's a smart play on their part, to preserve part of the market at the expense of getting rid of the chunk their competitors use.
I will note that google ads have been implicated in the past as involving malicious entities.
This is not unique to google, mind - the entire industry is tainted this way - but this will not change the security argument for universal ad blocking.
Munin, Keeper of Lore
ScottMortimer