# How to Use Franchise Standardization to Handle Urgent Production Issues for SaaS Multinationals
A SaaS multinational running Lean with a small team of two to five people has a problem handling urgent production issues. The company builds a marketing automation platform that helps businesses manage email campaigns, social media scheduling, lead scoring, and customer journey mapping. It has been around for seven years, with 1,600 employees across 23 offices in 14 countries. (1/30)