Another great story about the impact of AI with no mention to it in the headline of the story:

In South Korea a Starbucks marketing campaign is created using AI and executives don't even bother to open the email attachments to check the proposals. The campaign was published on the date of a pro-democracy protesters massacre calling it Tank Day and using slogans clearly drawing from the deadly military attack, which felt deeply unrespectful to the victims. The AI most likely learned that from far-right forums like Ilbe where mocking the victims is common.

They cancelled the campaign hours after publishing it but it was too late, the CEO has been sacked, card payments went down a 26%, refunds haven been requested from prepaid cards, police is investigating and Starbucks asked costumers to refrain from directing their anger to staff.

#ai #aislop #starbucks

https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder