"Marketers chose the slogan after consulting an AI tool, looking for suggestions... It turned out some managers who approved the campaign never opened the email attachments showing the marketing material." https://www.theguardian.com/world/2026/jun/06/starbucks-south-korea-tank-day-promotion-blunder
How a Starbucks marketing stunt spiralled into mass boycotts in South Korea

A botched tumbler promotion on the anniversary of a pro-democracy massacre unleashed a boycott, police investigation and political firestorm

The Guardian
@brucelawson There’s cognitive surrender, and then there’s whatever this is.