'The festival market is splitting in two': TagMix’s Steve Jenner on how real-time content is transforming festival marketing - Festival Insights

The TagMix CCO speaks on the changing nature of social media and how FOMO is driving ticket sales.

Festival Insights

@Lazarou Another way to further the profitability...it was bad enough with demand driven pricing on tickets.

There's always some 'get rich quick' arsehole ready to step in with a money spinning idea.

Let's hope it dies, but probably not if there's the smell of money involved.

Sick and tired of grifters.

@Oyu_Fka they despoil everything that makes life worth living.
@Lazarou If you got money in your pocket, they want it.