Forces Shaping the Future of Shopping: A Behavioural Perspective

With the expansion of the use of the Internet for online ordering and buying of products over the past twenty-five years (aka e-commerce), there has been a flow of debates, discussions and projections on the economic sustainability of physical stores. The market is now much more complex, entailing a variety of online, offline and mixed retailers with different degrees of experience (e.g., whether they originate from the digital or physical spheres). One thing, however, should be made clear: […]

https://consumergateway.org/2026/05/19/forces-shaping-the-future-of-shopping-a-behavioural-perspective/

Forces Shaping the Future of Shopping: A Behavioural Perspective

With the expansion of the use of the Internet for online ordering and buying of products over the past twenty-five years (aka e-commerce), there has been a flow of debates, discussions and projecti…

A Gateway to Consumer and Customer Behaviour