Richard E. Rawson, Psy.D., MBAApr 10
Random thought. There was an era of FM radio in the 70s—especially evening shows—that really was something different. It wasn’t just background noise. It felt like someone was curating a mood for you in real time. DJs like Brother Dave could introduce you to artists you’d never have found otherwise, just by letting a whole side of an album breathe.
Show threadRichard E. Rawson, Psy.D., MBAApr 10

And it wasn’t just what they played. It was how they played it.

No rush. No algorithm. No “up next.”

A track could unfold for 12 minutes and nobody got nervous about it.

Silence between songs wasn’t dead air—it was part of the experience.

Show threadRichard E. Rawson, Psy.D., MBAApr 10

Those DJs weren’t just announcers. They were guides.

They connected things for you—rock into jazz fusion, blues into something experimental you didn’t even have a name for yet.

One night you’re hearing something familiar. The next, you’re wondering, “What is this?”

And that was the point.

Show threadRichard E. Rawson, Psy.D., MBAApr 10

Hard to replicate that now.

We have infinite access to everything, but very little that feels personally curated in real time.

Back then, it was one voice, one signal, one moment.

And if you were listening, you were part of it.

Show threadRichard E. Rawson, Psy.D., MBA

Another thing about that era:

You’d hear a song and have no idea who it was.

No app. No rewind. Sometimes you didn’t even catch the name.

If the DJ didn’t say it—or you missed it—that was it.

Gone.

Apr 10 at 2:33amIceCubesApp
Show threadRichard E. Rawson, Psy.D., MBAApr 10

And somehow that made it more memorable.

You’d carry that sound around for days, trying to place it.

Sometimes you found it again.

Sometimes you didn’t.

But when you did…