Seafood industry tries to make fish look and taste more like meat

Will Americans finally eat more seafood if it looks more like meat? At the recent Seafood Expo North America in Boston, many products resembled salami, meatballs, fried chicken and more. Industry reps said they were aiming to make fish and seafood more appealing to American consumers. Americans have a notoriously limited appetite for seafood. They consume just about 19 pounds a year compared to a global average of 45 pounds. That U.S. number has budged only a bit in a century. Most of the seafood Americans eat is shrimp and salmon. So, enter the stealthy salmon and covert crustaceans. New products include things like salmon snack strips, shrimp burgers, and tuna that tastes like fried chicken.