Toys ‘R’ Us, despite being sold, is not playing around in various battles over its trademarks

https://toronto.citynews.ca/2026/04/06/toys-r-us-canada-not-playing-around-in-various-battles-over-its-trademarks/
- - -
Toys ‘R’ Us, malgré sa mise en vente, ne niaise pas avec ses diverses batailles au sujet de ses marques déposées

https://www.lapresse.ca/affaires/entreprises/2026-04-06/marques-deposees/toys-r-us-canada-mene-une-bataille-juridique.php

#Canada #ToysRUs #Acer

Toys 'R' Us Canada not playing around in various battles over its trademarks

Toys “R” Us Canada is battling tech giant Acer Inc., a Calgary swingers club and a Russian business over trademarks the struggling retailer says will cause confusion with its own branding. The toy chain is opposing applications the three businesses filed in hopes of registering as trademarks a backwards R, the phrase “Club R” and […]

CityNews Toronto
@EdwinG protecting assets is important. The brand « toys are us » had value in case company is sold or liquidated so needs to be protected. If anyone can use the logo, then logo had no value.

@jfmezei Some of it is a little farfetched… the mirrored R is actually a letter in the Cyrillic alphabet: Я

https://en.wikipedia.org/wiki/Cyrillic_alphabets?wprov=sfti1

Cyrillic alphabets - Wikipedia

@EdwinG I think there is a lawyer tradition that if you don't challenge attacks on your trademark, you sort of lose ownership of it, so they challenge even ethical copies.

@jfmezei My challenge is demonstrated here: България

Would the “я” be copyrighted? This is simply “Bulgaria” in Bulgarian 🫣

@EdwinG If Bulgarian company comes to Canada and wants to use its logo with an "я" in it, it now knows that Topys R Us will challenge it (a judge may declare it to be fair use, but shows Toy R Us is protecting its IP).
@jfmezei A judge could also decide that they can’t trademark an alphabet letter. Time will tell.