This chart Nate Silver made of the X accounts with the most engagement in 2026 seems like it might be useful to show decent orgs who resist moving their primary online presence off X. Is this really the company your org wants to keep?
This chart Nate Silver made of the X accounts with the most engagement in 2026 seems like it might be useful to show decent orgs who resist moving their primary online presence off X. Is this really the company your org wants to keep?
@Timo_Micro My ability to answer methodological questions about Silver's work is limited, sorry. You'd need to ask him to get a hard answer.
That being said, he does link in the post to the site where he got the data, and its reports for Instagram, TikTok, and YouTube show much more engagement with apolitical entertainment content. So if they're filtering for politics, they're not doing it globally.